Business plans – essential, or pointless distraction from the job of actually working for clients?
How to plan for growth
Don’t be vague…
It’s easy to inadvertently use vague terms in Board papers, resulting in inadvertent misunderstandings. Precision should be used, instead.
Which Type of Board Does Your PR Firm Have?
Many types of Boards fail. But all successful, productive Boards have the same things in common.
Problems with Data in Board and Committee Papers
Introduction There’s little doubt that Board and Committee papers have improved over recent years, but familiar challenges remain – too lengthy and you are swamped in information; too brief and you have to read between the lines to see what’s not there. And...Top Three Mistakes Underperforming PR Boards Make
Reflecting on my work advising PR businesses on growth and profitability, and on the firms I have been part of and have run, it strikes me that firms in need of improvement tend to have the same three major problems crop up at Board level, time and again. The number...Are you a “pen-down” person?
Ever heard the expression “a pen-down person”? It’s one of the quickest ways to find yourself written off , in a meeting. It refers to the observation that, whilst some people in meetings are busy taking notes and contributing, others put their pen down (or stop...Board Papers – When Does Brevity Become Sophistry?
Short Board papers are better than long ones, but both have the power to mislead.
Using PowerPoint in Board Documents
Many organisations do not allow the use of PowerPoint in Board documents. But if you follow these 4 golden rules, you can make PowerPoint an effective Board document tool.
Board Papers – Cause and Effect, or Experience and Gut Feel?
Imagine you are reading a Board or Committee paper, covering progress on a significant, but nebulous project. Launching a new marketing campaign; a new product line – that sort of thing. How do you know if the project is genuinely on track, and whether...“Traffic Lights” Reporting – Two Traps and One Improvement UPDATE
Traffic light reporting looks intuitive but can be misleading